APP & WEB
Motion Graphics: With Audio
Each of these shows a different perspective for motion executions for Goodwill.
The first illustrates the inclusive nature of this brand. Welcoming all shapes ans sizes into their brand as well as alluding the vast amount of inventory that they carry.
The Second highlights the large amount of inventory while using an extremely obvious song. Each of these is meant to be used on Social media as quick brand interactions. 36 pieces of clothing are shown in the second piece and the transitions are timed to the music.